Table of Contents
For me, there’s a simple way on how to run a profitable insurance agency in 2022.
And I’ll share it here with you in a second…
But first, what’s your business looking like now that things are getting normal again?
Pandemic-Proof Your Insurance Agency
There’s no secret it’s been tough times for alotta agents over these past 18 or so months given all the insane restrictions on face-to-face interactions.
With things getting back to normal, many agents I’ve spoken with lately have already gone back to all the old-school, dinosaur insurance tactics…
Things like networking events, taking LO’s out to expensive lunches, driving around town delivering coffee and donuts…
And a lot of other things that don’t make sense to me if you want to experience how to run a profitable insurance agency.
Things like…
- Agents who still think an Excel sheet is a real CRM
- Networking “experts” who whine when people don’t accept their LinkedIn connections
- Agents who can’t wait for the world to “go back to normal” even though they’re just gonna be delivering doughnuts and coffee again
- Agents who keep going to networking events even though they don’t get any new business from them
- Agents who think sending gift cards to LO’s is a good way to “stand out” from other agents
- Agents who don’t run ads because they’re afraid to lose money
- Insurance “marketers” who will tell you that “organic” traffic is all you need to scale your agency (yet all they get is crickets on their own FB posts)
- Agents who are still convinced that cold calling shared leads for the next 20-30 years is a viable way to make a living
And hey, that’s not to say a little old fashioned, face-to-face business isn’t all that bad…
But wouldn’t you like the choice to NOT do those things if you didn’t have to?
Would your business be stronger if you didn’t have to rely on them?
See, not only is Fully Covered an insurance agency lead generation course.
It also gives you the tools to succeed no matter the circumstances — pandemic, economy, whatever it might be…
(Think about it: demand for insurance doesn’t disappear just because there’s a pandemic.. right? So why should your business take a hit if demand for what you sell is still there?)
And since the program’s based around proven, modern-day marketing strategies…
It also eliminates the need for lead buying, cold calling, LO lunches, and all the other old school tactics you probably hate as much as I did!
How To Run A Profitable Insurance Agency in 2022
2022… your agency’s most profitable year yet?
Here’s a simple way to make 2022 your most profitable year ever.
Learn from people who are smarter than you.
For example…
Probably the biggest reason I’m successful today — and how I took my agency to over $5.1 million in premiums…
Is that I PAID someone to show me how to generate insurance leads online.
Could I have figured it out on my own?
Sure.
But it would’ve taken me a lot more time…
And a whole lot more money.
So while shelling out that couple grand wasn’t an easy pill to swallow…
It was an investment in myself and in my insurance agency.
And now that I’m routinely closing over $200K/month in new business premium…
I’d say it was worth it.
Many of the most successful entrepreneurs of all time talk about this too.
How the easiest way to succeed is to surround yourself with people who already are where you want to be.
This way you can learn from them and see how they did it…
Avoid their mistakes…
And ultimately get the shortcut to leveling-up in your business.
Is Fully Covered A Legit Insurance Agency Lead Generation Course?
The #1 question I hear from insurance agents on the fence about Fully Covered is…
“Is this program even legit?”
Well stick with me for a minute and I’m gonna break down the real numbers behind one of our student’s agencies…
This way you can see the math and decide for yourself if FC is worth the investment.
And to be clear up front — this is NOT a cherry pick of one of our top students!
In fact, this agent is running a pretty modest operation with only 15 referral partners…
We have agents with over 40-50 LO’s I could’ve shown off here.
There’s one agent Felipe who even crossed 100.
But like I said, this agent is just working with 15 — which is the 90-day goal we set for all new agents when they join FC.
So to start, they spend around $20/day to generate 100-150 new home buyer leads.
This puts him at a total of $600/month spent on ads…
And he distributes those leads evenly to his referral partners.
Then, each LO will send him back 5-10 home insurance leads…
A total of 75-150 exclusive leads hitting his desk every month.
And since these are high-intent referral leads, he’s closing them at an average of 80%…
(Which is the average across all our FC students…)
In total we’re looking at between 60 and 120 P&C deals closed every single month!
But let’s take the low end here just to be conservative.
That’s 60 Home Insurance policies a month.
Plus with a 50% cross-sell rate, this agent would also expect to close 30 new Auto policies.
All in all that’s 60 Home deals and 30 Auto.
Since the numbers change a lot from state to state, I’ll ask you this…
What are your average policy costs and commission rates?
I’ll let you plug them in and do the math…
However I’ll wager that what you’d be pocketing every month…
Is still a whole lot MORE than the $600 initially spent on ads!
How Much Does Fully Covered Cost?
And I know one of the big things that might be holding you back…
Is the PRICE.
So look, I’m going to keep it completely honest with you here.
Fully Covered is more than just a couple hundred bucks.
But the reason why, is because unlike most of the other insurance marketing “programs”…
We’re NOT just giving you one or two cheesy stand-alone tactics — like a giveaway funnel or making YouTube videos..
We’re not just your ordinary insurance agency lead generation course…
Fully Covered is a complete soup-to-nuts program that will completely transform your ENTIRE agency…
Starting with how to reliably generate cheap, high-quality leads…
To adding on literally dozens of strong referral partners…
To learning how to run a profitable insurance agency…
All the way to automating huge chunks of your agency so that you can continue scaling while working LESS.
There is not a single part of your agency that Fully Covered won’t drastically improve…
I guess you could say the program’s got you.. Fully Covered! 😉
So with that said…
Here’s the way I like to look at it:
Let’s say Fully Covered was $10,000.
(It’s not — just picking a nice round number to work with..)
And then let’s say that inside your first 90 days in the program…
You managed to add 15 new Loan Officer Referral Partners into your agency.
(Which by the way, is a completely realistic number based on previous students results.)
Then let’s say each of those new Referral Partners sends you just 2-3 referral deals each, every month…
You’re already looking at between 30-60 more P&C deals CLOSED every single month at an absolute minimum!
So let me ask you this…
Even if Fully Covered “cost” you something like $10,000…
(Again, it doesn’t..)
Do you think, based on these numbers…
You’d be able to make that investment back in just a few months time?
And even outside of the money aspect…
If that investment helped you simply put a huge chunk of your business on autopilot…
Freeing you up to spend more time with the family, out on the links, or doing whatever it is you love to do…
Would it be worth it?
Of course, that’s up to you to decide..
What Kind of Results are Fully Covered Students Getting?
Now you might be wondering, what kind of results are the FC students getting that makes them knowledgeable on how to run a profitable insurance agency?
What kind of results are we able to deliver that make the Program more than just an insurance agency lead generation course?
This year we added over 400 new insurance agents into Fully Covered…
Meaning we’re now at over a THOUSAND students nationwide!
What kind of results have these new students of ours been getting in 2021?
Well, take a look at this…
Now, when you came across Fully Covered earlier on in the year you decided not to join.
And like I’ve said before.. there’s nothing wrong with that!
Maybe it didn’t make sense for you at the time and I totally understand that.
However let me ask you this…
Say you did decide to join Fully Covered earlier in the year…
What might your agency look like now?
Would it look like Abe’s, who finally hit his first $100K month?
Like Quan, who’s grown enough to be able to hire 2 full-time staff members?
Or like Jake, who onboarded 15 new LO’s in a matter of weeks?
I promise I’m not saying any of this to try and ‘rub it in’…
…it’s just that I want to help you get the same kind of growth for YOUR agency too!
Nato owns Guajardo Insurance Agency. He learned the lessons he needed to learn so that his agency avoided the traditional ups and downs of lead flow and sales. He created Fully Covered to do just that. A methodology and system that provides predictable and automated online leads to insurance agents that have a passion for helping people.
Today, Nato runs his business together with his wife, Angelica, without the stress of finding the next client or worrying about if there is enough money in the bank. Plus, he gets to protect clients with our Agency and protect his peers through education and systems that took years to figure out on his own.
